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07-18-13 How to Create the Perfect Hotel Social Media Plan

Crafting a social media strategy that works for hotels is an elusive task that leaves many hoteliers lost searching for answers. As the social media space has matured, however, creating and executing an effective social media strategy has become easier. That said, with innumerable tools and platforms to consider as part of the overall plan, the creation process remains a multi-step, complicated task. In this free webinar, learn what steps are involved in creating the perfect social media strategy for your hotel, including:

 

- Which social platforms make the most sense for hotels
- How to best measure the success of social media campaigns
- Which key players should be involved in social media endeavors
- When is optimal to post and with what frequency